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The New Aesthetic: Why Fragrance Is the Next Interior Trend
If Pinterest boards had a scent, what would yours smell like? ✨ Gone are the days when decorating your home ended with choosing wall colours and throw pillows. The new interior trend isn’t just about what you see - it’s about what you smell. Welcome to the world of home fragrance as décor, where your space looks as good as it feels (and smells). Fragrance: The Invisible Layer of Design Think of fragrance as the final accessory your home didn’t know it needed. That cozy living
nidhi rao
Nov 122 min read
Celebrity Perfumes Loved by Stars & Their Affordable “Inspired By” Azhara Alternatives
If you’ve ever wondered “What perfume do celebrities actually wear?” you’re not alone. Perfume isn’t just about smelling good; it’s a...
nidhi rao
Oct 13 min read
The Psychology of Scents: What Your Favorite Notes Say About You
If you’ve ever gravitated toward a particular perfume or room fragrance and thought, “This just feels like me,” you’re not imagining it....
nidhi rao
Sep 293 min read
Fragrance Breakdown: Tom Ford Oud Wood
If oud had a passport, it would be stamped with everywhere. Tom Ford Oud Wood made the note famous for a reason. It is smoky, smooth,...
nidhi rao
Sep 292 min read
Battle of the Icons: Creed Aventus vs Dior Sauvage, Which Scent Wins For Your Home?
Some battles never get old. Aventus and Sauvage are the Cristiano and Messi of modern scent. Both crowd-pleasers. Both powerful. Both...
nidhi rao
Sep 223 min read
Fragrance Breakdown: Azzaro The Most Wanted
If there was ever a scent that could make you feel like the star of your own movie, Azzaro The Most Wanted is it. Think confidence in a...
nidhi rao
Sep 211 min read
Fragrance Breakdown: Good Girl by Carolina Herrera
If perfumes had personalities, Good Girl by Carolina Herrera would be that glamorous friend who’s as confident at a cocktail party as she...
nidhi rao
Sep 212 min read
Fragrance Breakdown: JPG Le Male
Why Le Male still turns heads Le Male is that clean-but-cozy classic people remember. It’s mint-fresh at hello, warm-spicy at heart, and...
nidhi rao
Sep 212 min read
The Evolution of Home Fragrance in India: From Agarbattis to Designer Oils
For centuries, Indian homes have been filled with the warm, inviting scent of agarbattis (incense sticks), fragrant diyas, and earthy...
nidhi rao
Sep 202 min read
Minimalist Homes Deserve Minimalist Scents: The Best Pairings for Diffusers, Humidifiers & Designer Fragrance Oils
Minimalism isn’t about empty rooms, it’s about intentional choices. And your scent should be one of them. Clean lines, calm palettes, and...
nidhi rao
Sep 172 min read
Fragrance Families Explained: Woody, Floral, Gourmand & More
You know that moment when a scent just clicks with your mood, your room, your whole vibe? That’s fragrance families doing their magic...
nidhi rao
Sep 163 min read
Bedroom Diffusing Guide: Scents That Help You Sleep Better
Getting a good night’s sleep isn’t just about shutting off screens or drinking chamomile tea. The scent in your bedroom plays a powerful...
nidhi rao
Sep 122 min read
Are Diffuser Oils the New Candles? Why Minimal Homes Are Making the Switch
Minimal homes love clean lines, calm corners, and zero visual noise. Candles are cute—but soot, open flames, and wax spills? Not so...
nidhi rao
Sep 102 min read


The Secret Art of Blending: How Perfume Notes Come Together in Oils
Ever wondered why some scents instantly make you smile, while others calm you down or remind you of a special memory? That’s the magic of...
nidhi rao
Sep 92 min read


The Science of Scent: How Fragrances Affect Mood and Memory
Scent is sneaky. It slips in through your nose, takes the backstage route to the brain, and suddenly you’re on a sunlit beach, back in...
nidhi rao
Sep 83 min read


Are Ultrasonic Aroma Diffusers Safe for Pets and Kids?
Aroma Diffusers are now the centerpiece of many homes, replacing candles and incense sticks with a cleaner, more elegant option. But if...
nidhi rao
Aug 222 min read
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